This article is intended to explore the notion of "I(me)" in the online poems by ethnic minorities in China from the perspective of cognitive Stylistics. Based on initial investigations into several poems created by poets (as well as amateurs), this article aims to unveil certain stylistic characteristics of "I(or me)" in such poems which have not been adequately addressed by previous studies and which, more importantly, shed a light on a possible novel paradigm for the interpretation and criticism of online poems by ethnic minorities. This article reveals that 1) the notion of "I", although occurring in poems soaked up with the sense of modernity, is closely associated with the primordial and localized ideas as to how man ought to be related to nature and supernatural beings; and that 2) the notion of "I" is in most cases a congruous concept with a strong implication of stipulation or prescription, indicating a poetic projection of moral and aesthetic norms onto life in the cyberspace.