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  • 學位論文

以搭便車及排他性論對混成學習之影響

The influence of online blended learning by externality and out-crowding effect

指導教授 : 鮑世亨
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參考文獻


Marc J.Rosenberg (2001) ,e-Learning:Strategies for Delivering Knowledg in the Digital Age. The McGraw-Hill companies.
Brynjolfsson and Michael Smith (2000), “Frictionless Commerce? A Comparison of Internet and Conventional Retailers,” Management Science, 46 (4): 563-585.
Varian, Hal R., Pricing Information Goods, Available at http://www.sims.berkeley.edu/~hal/, 1995.
Groth, J.C. and McDaniel, S. W. (1993), “The Exclusive Value Priciple:The Basis for Prestige Pricing,”Journal of Consumer Marketing, Vol. 10, No. 1, pp. 10-16
Laurillard , D.(1993)Rethinking university teaching – a framework for the effective use of educational technology. London: Routledge.

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