Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。

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Reference ( 149 ) 〈TOP〉
  1. 方世榮、陳連勝、張雅婷(2008)。顧客關係傾向與關係品質之探討-以科技介入與涉入程度為干擾變項。東吳經濟商學學報,60,1-38。
  2. 王婷穎(2001)。國際觀光旅館之服務品質、關係品質與顧客忠誠度之相關性研究─以臺北、臺中及高雄地區為例。未出版碩士論文,南華大學,嘉義縣。
  3. 王麒景(2007)。健康體適能俱樂部服務品質與購後行為之研究─以卡莎米亞健康世界為例。未出版碩士論文,國立臺灣師範大學,臺北市。
  4. 吳孟爵、楊東震、黃泰源(2006)。運動休閒服務業關係品質對忠誠度影響之研究:滿意度的中介效果。嘉大體育健康休閒期刊,5,146-154。
  5. 吳明哲(2007)。自助式KTV業之服務品質、關係品質與知覺風險對顧客忠誠度影響之研究─以臺南市為例。未出版碩士論文,長榮大學,臺南縣。
Times Cited (37) 〈TOP〉
  1. 陳夙怡(2015)。服務品質對於顧客滿意度與顧客忠誠度之影響—以中華電信為例。淡江大學企業管理學系碩士在職專班學位論文。2015。1-76。 
  2. 鄭美麗(2012)。銀行業顧客之品牌權益認知對其顧客滿意度與忠誠度之影響--以關係品質為中介變項。淡江大學企業管理學系碩士在職專班學位論文。2012。1-105。 
  3. 張義雄(2011)。大學校院諮輔人員之顧客滿意導向與專業承諾對其工作滿意影響之研究。淡江大學教育心理與諮商研究所碩士班學位論文。2011。1-115。 
  4. 楊東翰(2013)。World Gym運動健身俱樂部體驗行銷對會員滿意度影響之研究。長榮大學運動休閒管理學系(所)學位論文。2013。1-145。 
  5. 游惠麟(2013)。物業管理服務業服務品質與關係品質對公寓大廈住戶行為意向關係之研究。長榮大學土地管理與開發學系(所)學位論文。2013。1-98。 
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