台灣醫院對利害關係人企業社會責任之初探

A Study of Hospitals' Corporate Social Responsibility in Taiwan

周惠櫻(Huei-Yin Chou) ； 鄧昇謨(Shang-Mon Deng)

《醫務管理期刊》 12卷3期 (2011/09) Pp. 206-219

https://doi.org/10.6174/JHM2011.12(3).206

摘要

目的：本研究旨在探討國內醫院高階經理人對其利害關係人企業社會責任之認知，並進一步瞭解其對發布企業社會責任報告書之看法。方法：本研究以行政院衛生署於99年度公布之醫院為研究對象。於民國100年1月間，共發放492份問卷，回收有效問卷132份，回收率為26.83%。使用統計方法除描述性統計外，還包含t－考驗、單因子變異數分析及卡方檢驗。結果：研究結果顯示醫院高階經理人認同對病患、員工、政府、社區、與環境等利害關係人的企業社會責任，大部分的高階經理人（79.2%）認為醫院應該發布企業社會責任報告書。此外，會考慮發布企業社會責任報告書的高階經理人對病患、員工、及環境的企業社會責任高於不會考慮發布企業社會責任報告書者。結論：醫院可藉由自願性地發布企業社會責任報告書，報導對利害關係人的績效指標與回應利害關係人所提出的要求，以落實醫院的『使命與願景』。

關鍵字

醫院企業社會責任 ； 利害關係人

並列摘要

Objectives: The aims of this study were to explore senior managers' perceptions of their hospitals' corporate social responsibility (CSR) to their stakeholders, and to determine their opinions about releasing CSR reports.Methods: The respondents were selected from the 2010 hospital statistics provided by Department of Health, Executive Yuan. Questionnaires were submitted to 492 hospitals during January, 2011 and 132 questionnaires were completed for a response rate of 26.83%. In addition to descriptive statistics, t-test, one way ANOVA and chisquare test were conducted.Results: The findings showed that senior managers of hospitals agreed that they had corporate social responsibility to their stakeholders (patients, employees, government, community, and environment). Most managers (79.2%) agreed that hospitals should disclose CSR reports. In addition, those who considered disclosing CSR reports had higher levels of corporate social responsibility to patients, employees, and the environment than did those who did not consider releasing CSR reports. Conclusions: Hospitals can voluntarily release CSR reports which explain performance indicators to stakeholders and respond to their requests in order to fulfill their mission and Vision.

並列關鍵字

hospital social responsibility ； stakeholder

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