三義木雕文化產業的轉型與挑戰

The Transformation and Challenges of the Sanyi Wood Sculpture Industry

陳介英(Chieh-Ying Chen)

《文化創意集刊》 1期 (2012/12) Pp. 185-203

https://doi.org/10.29894/TOC.201212.0006

摘要

三義木雕產業，可以說是台灣具長遠歷史及持續發展性的一個草根性文化產業聚落。但隨著經濟局勢的改變，其木雕產品受到新興工業國家低價品的衝擊，因此很多當地木雕工作者都企圖轉型為木雕藝術的創作者，然而在這樣的轉型過程中，除了存在著原有木雕工作者，如何自我轉型的困境之外，更根本的挑戰在於如何可能擴大木雕藝術品的市場。從我們的訪談經驗看到雖然已有一些木雕工作者，成功的轉型為木雕藝術品的創作者，但尌三義木雕文化產業的發展而言，由於木雕藝術市場的規模還很有限，因此如何能使木雕藝術品市場越來越大，而使從事木雕創作者，能有較好的發展空間，可以說是其產業轉型是否成功的關鍵。然而藝術市場的發展，並不只需要創作者，還需要有各種經紀者與藝術評論者，如此才有可能凝聚越來越多的收藏者或購買者。所以尌三義木雕文化產業的發展而言，未來如何使經紀者與木雕藝術評論者可以逐漸的增加，應該是其木雕藝術市場，可否形成與持續發展的重要基礎條件。

關鍵字

木雕文化產業 ； 木雕藝術市場 ； 文化產業聚落

並列摘要

In Taiwan, the Sanyi wood sculpture industry can be considered as one of the grass-root cultural industry clusters exhibiting a long history and sustained development. However, with the changes in the economy, Sanyi wood sculptures have been impacted by low-priced products from emerging industrial countries; consequently, many local wood sculptors tried to become art creators or wood artists. Aside from the difficulties wood sculptors face when attempting this transition, a more fundamental challenge lies in the expansion of the wood sculpture market. According to our interviews and found that although certain wood sculptors have successfully transformed into creators or artists, the market scale of the wood sculpture still limited and cannot develop the Sanyi wood sculpture industry. Therefore, expanding the wood sculpture market to provide sculptors with sufficient room for development is the key to success industrial transformation. However, the development of an art market not only requires artists but the participation of all types of agents and art critics. Such an agglomeration can then concentrate on attracting more collectors and buyers. Considering the development of the Sanyi wood sculpture market, methods to gradually increase the number of agents and wooden art critics are crucial conditions in the formation and continuous development in the wood sculpture market.

並列關鍵字

wood sculpture cultural industry ； wood artists ； cultural industry clusters