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以心流理論建構手作體驗發展策略之研究

Development Strategy of Handmade Experience Based on the Flow Theory

摘要


現代人渴望有溫度的生活態度,透過手作體驗建立旅人在旅途中的記憶點。本研究以心流理論為內涵進行手作體驗發展的策略研擬,透過心流了解參與者體驗時心境變化,運用心流理論建構手作體驗發展策略,首先以文獻蒐集初擬評估因子建構出五大構面25項準則,進一步應用模糊德爾菲法(MFDM)、詮釋結構模式(ISM)、網路層級分析法(ANP)建立最終專家準則架構、分析相互關係以及計算最終權重使未來在策略上能以明確效率的方式來施行,達到手作活動參與者更深入體驗根據ANP求得的方案評比:產業體驗型(A_4)>靈巧細膩型(A_3)>香氣芬馥型(A_2)>美食饗宴型(A_1),產業體驗作為優先發展方向。各方案於各準則表現較佳者,可代表現況發展有優勢及亮點,達到手作體驗發展永續和創新之理念。

並列摘要


Modern people have found pleasure in hand-made experiences that are not only heartwarming, but also bring forth special memories. This study used the flow theory as the connotation to develop a strategy for handmaking experience development. Through understanding the mood changes of participants during their experience, the flow theory was used to construct the development strategy of handmaking experience. First, 25 criteria of five dimensions were set up based on the preliminary evaluation factors collected from the literature. Second, the modified fuzzy Delphi method (MFDM), the interpretive structural modeling (ISM), and the analytic network process (ANP) were applied to establish the final expert criteria framework. The interrelationships were analyzed and the final weights were calculated, so that a future strategy can be implemented in a clear and efficient way, and the participants can gain a deeper experience from the hand-made process. The scheme evaluation obtained according to ANP shows thatindustrial experience type (A4)> dainty and delicate type (A3) > fragrant type (A2) > food feast type (A1). Hence, industrial experience is regarded as a priority development direction. Schemes that offerbetter performance in the criteria evaluation indicate the advantages and highlights of the current development and should help achieve the concept of sustainable and innovative hand-made experience development.

參考文獻


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