資訊服務業創業核心能力指標建構之研究

A Study of Constructing Indicators for Entrepreneurship Core Competencies in Information-Service Industry

張仁家(Jen-Chia Chang) ； 蕭錫錡(Hsi-Chi Hsiao) ； 陳甦彰(Su-Chang Chen) ； 宋欣雅(Hsin-Ya Sung) ； 陳韋頻(Wei-Pin Chen)

《創業管理研究》 7卷4期 (2012/12) Pp. 83-108

https://doi.org/10.30132/JER.201212.0003

摘要

創業活動是未來經濟發展不可忽視的一環，台灣的經濟命脈一直以來以中小企業為主軸，因此創業核心能力成為一項值得探討的因素。本研究以深度訪談法為研究方法，根據Spencer和Spencer以專家為基礎的簡易職能發展模式，針對我國資訊服務業的10位創業家進行訪談，以瞭解創業應具備之核心能力，並建立創業核心能力目錄。創業家深度訪談內容依據美國創業教育的國家內容標準（The National ContentStandards for Entrepreneurship Education）進行歸納與分析，資訊服務業之創業核心能力包括創業程序認知能力、創業者特質、基本商業能力、溝通能力、數位能力、專業創新能力、財務管理能力、人力資源管理能力、行銷管理能力、營運（作業）能力與風險管理能力等11項主要能力。本研究另以層級分析法（AHP）調查分析資訊服務業的創業者應具備核心能力的重要性權重，三大領域中以先備技能之重要性權重最高（57.4%）、準備技能次之（23.5%），運作技能最低（19.2%）；而主要能力層則以創業者特質的重要性權重最高（33.8%）、創業程序認知能力次之（24.5%），層級分析方法所獲之重要性排序與創業家訪談的結果不謀而合。

關鍵字

資訊服務業 ； 創業核心能力 ； 創業教育

並列摘要

The entrepreneurial activity will be the focus of future economic development. Taiwan's economic lifeline has always been to small and medium corporation as the main, so the entrepreneurship core competency to become a factor worth exploring. The purpose of this study was to understand the core competencies in successful entrepreneurs and build the list of core competencies in information-service industry. Through in-depth interview and in accordance with Spencer and Spencer ＂Basic Competency Model＂ and interviewed 10 successful entrepreneurs who began their own business on computer science and information-service industry. In this study, according to The National Content Standards for Entrepreneurship Education, summarized the interview results and analysis, and concluded that the 11 core competencies, including the cognitive of entrepreneurial processes, entrepreneur characteristics, basic business skills, communication skills, digital skills, professional innovation, financial management, human resource management, marketing management, operations management and risk management competency, within 3 domains as entrepreneurial skills, ready skills, and business functions. Furthermore, this study used analytic hierarchy process (AHP) to analyze the weighting of core competencies. As AHP analyzed, we conducted conclusions that the priority of weighting by core competencies domain were entrepreneurial skills (57.4%), ready skills (23.5%), and business functions (19.2%). The highest weight in domain layer is entrepreneur trait (33.8%), and secondary is entrepreneurial process of cognitive ability (24.5%), followed by the sort the results coincides with the results and the importance of the research interviews with entrepreneurs.

並列關鍵字

information service industry ； entrepreneurship core competency ； entrepreneurship education