- 期刊
- OpenAccess
SME'S ENTERPRISE RESOURCE PLANNING IMPLEMENTATION, COMPETITIVE ADVANTAGE AND MARKETING PERFORMANCE: FINDING FROM CENTRAL JAVA, INDONESIA
並列摘要
Enterprise Resource Planning (ERP) is an integrated application software for widespread use in the organization. The aim of this study is to determine factors that affect the successful implementation of ERP in Small and Medium Enterprises (SMEs) in Central Java in order to build competitive advantage and increase marketing performance. To test the 9 hypothesis, this study utilized data from 107 SMEs in Central Java. The results revealed that variable hardware and software selection have the greatest influence toward the successful implementation in Small and Medium Enterprises. It is suggested that SMEs should gain knowledge and solidify its business process reengineering before implementing ERP.
延伸閱讀
- Fernando, A. (2020). Exploring the Influential Factors on Indonesian SMEs' Internationalization [doctoral dissertation, Chung Yuan Christian University]. Airiti Library. https://doi.org/10.6840/cycu202000504
- 晉麗明（2004）。The Study of the Influences of Current Economical Situation in Taiwan upon Human Resource Management Pratices -Case of SMEs of IT Industry〔碩士論文，元智大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0009-0112200611343256
- Khoifin, K., & Jongsureyapart, C. (2019). Social Responsibility and SMEs in Local-Rural Community: A Case Study of Traceability System Among ＂Emping＂ Producers in Pandeglang, Indonesia. Nusantara：An International Journal of Humanities and Social Sciences, 1(1), 68-89. https://doi.org/10.6936/NIJHSS.201912_1(1).0004
- K, I. A., Kadir, R., & A., A. (2017). Effect on Administration Policies, the Public Service Quality and Satisfaction on the System Administration Manunggal under One Roof in Indonesia. IRA International Journal of Education and Multidisciplinary Studies, 6(1), 134-141. https://doi.org/10.21013/jems.v6.n1.p10
- Pribadi, H., & Kanai, K. (2011). Examining and Exploring Indonesia Small and Medium Enterprise Performance: An Empirical Study. Asian Journal of Business Management, 3(2), 98-107. https://www.airitilibrary.com/Article/Detail?DocID=20418752-201105-201508130017-201508130017-98-107