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Exploring The Characteristics of Artificial Intelligent Hotel Consumers and Consumers' Choice Intention

摘要


This paper analyzes the importance of the selection factors of people of different ages, genders and educational backgrounds in choosing Alibaba's "FlyZoo" future hotel, a new type of artificial intelligent hotel, as well as the importance and satisfaction of the services provided by the hotel during the stay. This paper discusses the characteristics of the consumer population and the consumer's choice intention. This paper firstly discusses the development situation of the artificial intelligent hotel in China, and describes the reasons for the development of the artificial intelligent hotel. The research methods of literature analysis, questionnaire and quantitative analysis are used to analyze the current problems of the artificial intelligent hotels, such as Alibaba's "FlyZoo" future hotel, and put forward reasonable and constructive suggestions. Determine the characteristics of the main consumer groups and consumers' intention to choose the artificial intelligent hotel.

參考文獻


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