The implementation of reform and opening up has promoted the development of my country's economy and the increase of people's income. With the improvement of living standards, the consumption needs of our people have become diverse. Residents' consumption is no longer limited by the quantity and type of supply in the past, and has become based on the residents' own needs. The article will introduce the current consumption situation of urban residents in my country, discuss which indicators affect the consumption demand of urban residents, and finally put forward some specific measures related to optimizing the consumption structure of urban residents.