On the Influence of New Media Art on the Environmental Design of Commercial Shopping Space under Digital Economy

Jinbao Yang

《International Journal of Social Science and Education Research》 5卷3期 (2022/03) Pp. 547-551

https://doi.org/10.6918/IJOSSER.202203_5(3).0091

摘要

After entering the 21st century, the progress and development of science and technology show exponential growth, and new technologies, new means and new materials continue to emerge. With the rapid development of information technology and the creative development of art by new media art and the innovative use of cutting‐edge technology, people put forward more and more differentiated requirements for the convenience, participation and intelligence of commercial space, and modern commercial space is endowed with more technical and artistic characteristics. Therefore, exploring the application of new media and its artistic features in commercial space design can not only promote the development of design thinking, but also provide technical support and artistic thinking guidance for the environmental design of commercial shopping space.

關鍵字

Digital economy ； New media art ； Commercial shopping space ； Artistic characteristics ； Application value

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