- 期刊
Research on the Relationship between Destination Image, Tourist Experience Value Co-creation, Place Attachment and Tourist Loyalty
摘要
Taking Guangzhou tourists as an example, through questionnaire surveys, the structural equation model is used to empirically test the relationship between destination image, tourist experience value co-creation, place attachment and tourist loyalty. Finally, the research conclusions are put forward to provide reference for tourism destination marketing management practices.
參考文獻
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Jia Yanju. Research on the Impact of Tourist Cognition and Emotional Evaluation on Destination Loyalty[J]. Journal of Taishan University, 2018(02): 67-76.
延伸閱讀
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- 蔡馨儀（2014）。A Study on Tourist Behavioral Intention of Using Argumented Reality APPlication Through Unified Theory of Acceptance and Use of Technology〔碩士論文，國立高雄餐旅大學〕。華藝線上圖書館。https://doi.org/10.6825/NKUHT.2014.00042
- 郭穎頻、黃裕智、湯幸芬（2017）。Exploring the Relationship among Tourist experience, Leisure benefit and Behavioral intention -A Case Study of Creative Tourist。載於國立臺北護理健康大學休閒產業與健康促進系（主編），休閒產業與健康促進學術研討會（頁35-48）。國立臺北護理健康大學休閒產業與健康促進系。https://www.airitilibrary.com/Article/Detail?DocID=P20161019001-201706-201706260009-201706260009-35-48
- 蕭惠文（2021）。Exploring the Relationship between B&B Tourists' Recreation Involvement, Destination Image, Positive Affect and Place Attachment〔碩士論文，嶺東科技大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0103-0907202114265300
- 楊仲薇（2013）。A STUDY OF THE RELATIONSHIPS AMONG TOURIST EXPERIENTAL MARKETING, EXPERIENTIAL VALUE AND BRAND IMAGE─ USING TOURISM FACTORIES AS EXAMPLES〔碩士論文，國立臺中科技大學〕。華藝線上圖書館。https://www.airitilibrary.com/Article/Detail?DocID=U0061-1608201314160100