從文化外交角度探討文建會駐紐約台北文化中心之轉型

FROM CULTURAL DIPLOMACY DISCUSSING THE TRANSFORMATION OF TAIPEI CULTURAL CENTER IN NEW YORK, COUNCIL FOR CULTURAL AFFAIRS

佟立華(Li-Hua Tung)

指導教授 ： 王德育

元智大學/人文社會學院/藝術管理研究所/碩士(2007年)

摘要

文建會駐紐約台北文化中心成立於一九九一年，早期以辦理「台北藝廊」及「台北劇場」各項展演活動為主，推介我國具代表性的藝文節目至國際舞台。二○○二年七月，文建會裁撤劇場與藝廊，紐文中心的工作方向轉型以透過向外租借場地、參與當地重要藝術節、或與著名展覽機構進行合作等方式進行文化交流。然而，轉型後的紐文中心雖然運作型態改變，但在人力及資源並未增加的情況下，與轉型前相較，在定位、組織、展演辦理方式、以及宣傳等方面仍存在部份問題。
文化外交指的是國家與國家及其人民之間，為了促進彼此的了解與認識，所進行思想、藝術、資訊以及其他文化方面的交流，這種和平、包容的交流方式達成的效果要比政治上單純的外交行為更大。對我國來說，這樣的方式對於已有邦交的國家間，可增進互相的文化交流；沒有邦交的國家，則可以「文化交流」代替實質的國際外交。
紐文中心位於世界藝術匯集之紐約，在推動我國文化外交上具有極佳的地理位置，本文試圖從文化外交的角度就紐文中心轉型後面臨的問題尋找解決之道，並進一步思考其定位與經營策略，對紐文中心未來的經營發展策略提出建議，希望利用紐文中心本身特殊的優勢，將有限的資源作最大效果的利用，成功推動文化外交，以開拓我國在國際的生存空間、提升國際形象。

關鍵字

文化外交 ； 紐文中心

並列摘要

Taipei Cultural Center in New York was founded in 1991 as an overseas office of the Council for Cultural Affairs, Taiwan. It was operated into two major units: Taipei Gallery and Taipei Theater. In July 2002, the Council for Cultural Affairs made its decision to close the Theater and Gallery. The operation focus of the Taipei Cultural Center accordingly became as an agent to form partnerships with arts institutions such as performing art centers, festivals, galleries, museums and alike. After such transformation, how to position, structure and promote the Center and its mission are yet to be identified.

The term of “Cultural Diplomacy” represents exchanges between countries and people through ideas, arts, information and cultural activities to further understand each other. The outcome of such peaceful and tolerant exchange method is much greater than traditional political model. For the country of Taiwan, cultural exchanges enhance international diplomacy with those countries which we do not have formal diplomatic relationship.

Taipei Cultural Center is situated in New York City, the heart of art world, that is the most ideal location for cultural diplomacy exchanges for Taiwan. This thesis attempts to discuss the position of Taipei Cultural Center as a medium for cultural diplomacy and to further explore its mission and management strategy. The purpose of the thesis is to maximize the Center’s potential to expand Taiwan’s international identity and artistic image as a country.

並列關鍵字

Cultural Diplomacy ； Taipei Cultural Center in New York

參考文獻

王寧。《全球化與文化研究》。台北：揚智文化事業股份有限公司，2003。

齊光裕。《中華民國的政治發展：民國三十八年以來的變遷》。台北：揚智文化事業股份有限公司，1996。

British Council. 70 Years of Cultural Relations. London: British Council, 2004.

Cummings, Thomas G. and Worley, Christopher G. Organization Development and Change. Ohio: South-Western, 2005.

Huntington, Samuel P. The Clash of Civilizations and the Remaking of World Order. New York: Simon & Schuster, 1996.