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有線電視從業人員專業發展需求之調查研究

A Study on CATV Employees’ Demand for Professional Development

指導教授 : 王光復
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摘要


本研究以有線電視從業人員為研究對象,探討不同背景有線電視從業人員專業發展現況、專業發展需求狀況、學習習性、以及專業發展之障礙,並根據研究結果,提出實務上之建議給有線電視業者規劃員工專業發展之參考。本研究主要採用問卷調查法,並根據蒐集之文獻、訪談專家的結果及研究者本身實務工作經驗所得編製成「有線電視從業人員專業發展需求之調查研究」問卷,以作為研究工具之用。 本研究以台灣有線電視五大MSO之一的T公司旗下所有正職員工為研究對象。問卷共發放718份,有效問卷為650份,有效問卷回收率為90.53%。本研究問卷調查資料採用次數分配、百分比等統計方法進行分析。 研究結果發現:(1)「提升工作能力」為有線電視從業人員近三年進行專業發展的最重要原因及動機;(2)不同背景有線電視從業人員近三年進行專業發展的內容是不同的;(3)「上班時間」為有線電視從業人員近三年及未來進行專業發展的主要時間;(4)「公司內」為有線電視從業人員近三年及未來進行專業發展的主要地點或場所;(5)有線電視從業人員近三年進行專業發展的頻率屬中上程度;(6)有線電視從業人員近三年進行專業發展的滿意程度屬中上程度;(7)不同背景有線電視從業人員目前及未來最需要加強的專業能力不同;(8)有線電視從業人員目前及未來進行專業發展的需求程度很高;(9)「參加公司內部開設之系列課程」為目前及未來有線電視從業人員專業發展之主要學習習性(10) 不同背景有線電視從業人員目前及未來進行專業發展的障礙並不相同。本研究之發現,可提供給台灣有線電視產業在發展人力資源及規劃員工專業發展訓練上之參考。

並列摘要


With CATV (cable television) employees as the subject, this study discussed the actual situations of professional development and demand for professional development, learning habits, and obstacles to professional development of employees with different backgrounds. In terms of research results, it also proposed practice suggestions as a reference for CATV employees to plan for their professional development. This study mainly used questionnaire survey, and the research tool was a questionnaire called “a study on CATV employees’ demand for professional development”, which was made according to the results of literature collection and expert interviews as well as the researcher’s own practical experience. This study conducted the investigation among all regular employees of T Company, one of five Multi-System Operators (MSO) of cable television in Taiwan. A total of 650 usable responses were received out of an eligible sample of 718, representing a 90.53% response rate. The questionnaire data were analyzed by statistical methods such as frequency distribution and percentage ratio. Study results showed that: (1) “Promoting working capability” was the most important reason and motivation for CATV employees’ professional development in recent three years; (2) CATV employees with different backgrounds were different in the content of professional development for recent three years; (3) “working hours” was the main period for CATV employees’ professional development in past three years and in the future; (4) “inside the company” was the main location or place for CATV employees’ professional development in past three years and in the future; (5) CATV employees’ frequency of professional development was moderate or superior level in the last three years; (6) CATV employees’ professional development satisfaction was moderate or superior level in the last three years; (7) CATV employees with different backgrounds were different in professional ability that must be strengthened at present and in the future; (8) CATV employees had a strong demand for professional development at present and in the future; (9) “participating in intra-corporate series courses” was the main learning habit of present and future CATV employees’ professional development; (10) CATV employees with different backgrounds faced different obstacles to professional development at present and in the future. The results of this study could provide a reference for Taiwanese CATV industry to develop human resources and plan for employees’ professional development training.

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