街頭籃球運動在後現代景觀中已跳脫單純的運動風貌,普受青少年歡迎的街頭籃球運動受流行文化的滲透後展現出新的樣貌;「城市」與「街頭籃球」結合後爆裂出怎樣的景觀?隊伍、球員間的權力流轉藉著什麼確立?觀眾(球迷)們所處的立場又是如何呢?本研究透過現象觀察與訪談的方式,藉由索緒爾(Saussure)的符號學理論與布爾迪厄(Bourdieu)的資本理論來探究街頭籃球之深層意涵。 研究發現流行資訊的敏感度、場地的普及性、廠商的造勢活動與城、鄉鬥牛客對街頭籃球的定位,造成城市與鄉下的街頭籃球風貌有所差異;運動配件被符號化、象徵化已強烈覆蓋在街頭籃球場上,鬥牛客身上的「裝備」已跳脫實用、功能的取向或代表與流行同步的「物」的展示,而進入到象徵的層次中。鬥牛場上受到包含鬥牛客個人因素(客觀化的資本、被歸併化的資本、制度化的資本)、觀眾、明星、老球皮等影響場上權力運作型態;以個人「被歸併化」的文化資本(球技)為權力基礎;當戰局緊繃、實力相當時,社會資本的介入,是形成左右戰局的關鍵因素。
In experience of Post-Modernism era , under the multiple and variable popular culture world , the streetball is not merely a kind of sport. The most popular event of sport in youth ”streetball” had changed it’s type since infiltrated by popular culture .What kind of landscape it looked like after the city integrated with the streetball? How to establish the circulation of power firmly between teams and streetball players? Where is the position of streetball’s spectators (fans)? This research, by qualitative method, is based on two parts, observation and interviews to search and collect data. Meanwhile , using Saussure’s “semiotics theory” and Bourdieu’s “capital theory” concepts to explore the hidden meaning of streetball. This research found that the sensitivity of popular information, availability of playgrounds, the activities of advertising and propagandizing, and the difference of understanding between city and countryside streetball players made streetball different. In the playground, the appurtenances that one wore had been symbolized. The accessories that streetball players put on had skipped over the use-value or the exchange-value of things and gradually replaced by their symbolic value. The affect of power in playground had effected by personal element (the objected cultural capital, the embodied cultural capital, and the institutionalized cultural capital), spectators, stars and veteran of ballplayers etc. The embodied cultural capital is the fundamental of power. The social capital will be the key point that may change the result when game is taut.