臺北市生育獎勵金政策回應性評估之研究-以臺北市內湖區為例

The Responsive Evaluation of Taipei Fertility Incentives Policy-A Case Study of Neihu District

洪誌吟(HUNG, CHIH-YIN)

指導教授 ： 顧慕晴

國立臺北大學/公共事務學院/公共行政暨政策學系/碩士(2013年)

摘要

臺北市政府為鼓勵生育，結合市府各局處資源推出「助妳好孕」專案，包含從100年1月起，發放每胎2萬元的生育獎勵金，以及給予5歲以下孩童、每月2,500元的育兒津貼，加上各式配套等，希望能夠提昇臺北市生育率，本文欲對生育獎勵金政策進行有效地評估，以期能發現問題癥結進而改善，然而，以往政策評估方式強調數字及實驗設計，這樣的評估方式往往忽略利害關係人觀點。學者Guba & Lincoln 提出回應性評估， 認為政策評估應重視政策利害關係人內心感受的回應。
本研究以臺北市內湖區為例，採回應性評估觀點探討臺北市生育獎勵金政策的利害關係人主張、關切( concerns )與議題，以文獻分析法及深度訪設法進行研究，透過「政策設計妥適性」、「政策行銷能力」、「目標達成性」和「顧客滿意度」四項政策評估標準，分析臺北市生育獎勵金政策的執行現況與問題。
本研究發現:臺北市政府實施生育獎勵金政策的良政美意，不論是主辦機關、執行機關及民眾多表肯定。可惜的是因政策行銷的不足，卻讓政策的美意大打折扣，也希望能有一個全國一致的生育政策，並應重視不孕症族群，來共同打造一個友善生養的城市或國家。最後，綜合研究發現，提出政策建議以為臺北市生育獎勵金等相關政策修正之參考。

關鍵字

回應性評估

並列摘要

To encourage fertility, Taipei City Government combined with resources from its departments and offices to launch the “Have a Care-Free Pregnancy” program. Since January 2011, this program has provided maternity incentives of $20,000 per child, monthly child allowance of $2,500 for children under five years of age and all kinds of supports in hopes of improving fertility rates of Taipei City. This study aims to effectively evaluate fertility incentive policy in order to find the crux of problems and perform further improvements. However, since previous policy evaluation approach focused on numbers and experimental designs, the point of views of stakeholders were often overlooked in such an approach. Scholars Guba & Lincoln made a responsive assessment that policy evaluation should focus on responses to the feelings of policy stakeholders.
Taking NeiHu District of Taipei City as an example, the views, concerns and issues of stakeholders of fertility incentive policy of Taipei City are explored in perspective of response assessment. By conducting literature research and in-depth interviews, the implementation status and problems of fertility incentive policy of Taipei City are analyzed based on four policy evaluation criteria, including “relevance of policy design”, “policy marketing capabilities”, “goal achievement” and “customer satisfaction”.
The study has found that the Taipei City Government’s intention to put fertility incentive policy into practice was mostly affirmed by whether host authorities, implementation authorities and the public. Unfortunately, due to the lack of policy marketing, the effects of fertility incentive policy were greatly reduced. To build a pregnancy-and-nurturing-friendly city or country, there should be a nationwide consistent fertility policy and more supports to the infertility group. Finally, the comprehensive study also makes policy recommendations as a reference to amendments to the fertility incentive and other relevant policies of Taipei City.

並列關鍵字

The Responsive Evaluation

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