台灣B2B電子商務-以製造業為例

A Manufacturing Industry Business to Business e-Commerce in Taiwan

張益豪(I-Hao Chang)

指導教授 ： 張謀得

國立臺中科技大學/資訊學群/資訊科技與應用研究所/碩士(2009年)

https://doi.org/10.6826/NUTC.2009.00019

摘要

隨著台灣地區B2B電子商務蓬勃發展及貿易全球化的浪潮之下，台灣製造業在面臨全球化競爭的壓力之下，舊有面對面交易模式已逐漸難以支撐傳統產業的生存，各種貿易模式也就逐漸越來越多元，國際展覽、貿易刊物、B2B貿易交易平台、企業網站、電子郵件等都是製造業廠商在面臨全球化貿易時拓展貿易版圖時的有利器具，尤以近年興起的B2B電子商務貿易模式更已能使得製造業廠商跨越時間與空間的限制，使得全世界任何一間企業都能透過網際網路與台灣的製造業廠商取得聯繫，進而拓展貿易版圖。
然而，台灣雖然是世界第一大資訊生產國，並且擁有完善的資訊基礎建設、網路環境以及軟體開發人才，但在政府政策、法令規章及B2B電子商務經商環境等，是否已能協助傳統產業業者，快速進入B2B電子商務的領域並取得較佳的經商環境，值得深入探討。本論文提出改善傳統產業使用B2B電子商務於台灣製造產業經商環境之問題，並找尋較佳改善方向。

關鍵字

B2B電子商務 ； 資訊系統 ； 政府政策

並列摘要

With the vigorous development of E-commerce and globalize trade in Taiwan, Manufacturing industry of Taiwan faces the pressure of global competition; the old transaction model, face-to-face, will be more and more difficult to support traditional industries. The trade model becomes more and more multiplex, including international exhibitions, trade publications, B2B trading platform, e-mail and business sites.
In recent years, the model of E-commerce has helped most of manufacturers to overcome all the boundary of time and distance. Every business or company can easily contact with any manufacturing industry of Taiwan by way of Internet.

However, Taiwan, as the world's largest producer of 3C products, has completed its IT infrastructure, for instance network environment and software engineering. Taiwan still has at least a issue worth to discuss: How can it help the traditional industries getting into B2B e-commerce as soon as possible and also finding the balance among government policies, laws and better investment environment?

This thesis tries to bring up some problems of Taiwan Manufacturing industry when using B2B e-commerce and finding a better solution.

並列關鍵字

B2B e-commerce ； information systems ； government policy

參考文獻

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