This research discusses the factors influencing the price change of real estate in Pei-tuo District, Taichung. Regression analysis is conducted on the real estate transaction data of Pei-tuo District from 2012 to 2013. The results are as follows: the factors of announced land current value, business district, total floors, number of rooms and sales of attached parking space have positive influences on the unit price real estate. The road width, 4th transfer floor, suite pattern and property age have negative influences on the unit price of real estate.