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形態意象、色彩意象與其對應關係之認知研究

Study on the Corresponding Relations between Shapes and Colors

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摘要


形態與色彩是構成的兩個主要媒介,對於形態與色彩的對應關係,國內外已有多位學者做過相關的研究,本研究透過不同的研究方法,以實證的方法進行抽樣調查及統計分析,對形態與色彩意象做有系統的探討。以13個形態與15個色彩為樣本,使用語義差異法(SD法)為評量工具,分別對102位受測者做測試,並將所得的資料以因素分析、語義空間等方法,進行分析與探討。本研究得到的主要結果如下:1.透過統計瞭解人們對形態與色彩意象的認知情形。2藉由因素分析歸納出語義空間與形態、色彩的對應關係,研究結果顯示形態對應到寒色系色彩較多。3.比對本研究與國內外論述的研究結果,發現彼此有很大的差異。

關鍵字

形態 色彩 SD法 因素分析法

並列摘要


Shapes and colors are the two essential media in compositions. Although many scholars in Taiwan and abroad have studied in the related subject, this thesis report, on the other hand, is conducted through different means including surveys and analysis to draw new conclusions with proofs. The study in meanings between shapes and colors, therefore, are explored further more in depth. Semantic differential technique is brought in as a measuring tool to exam samples composed with thirteen shapes and fifteen colors. One hundred and two individuals are tested upon the designated materials. The data of the outcomes form the tests then are inspected via means of factor analysis and segmentation in language interpretation. The conclusion of this study are summarized as following: 1.To understand how people interpret shapes and colors through statistic analysis. 2.By applying the method of factor analysis to determine the corresponding relations among segmentation in language interpretation, shapes, and colors. The study indicates that shapes reflect more towards the colors in the cool tone. 3.Comparing this study with those papers in related subjects published in Taiwan and abroad, this study marks a significantly different result from others.

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