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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
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Reference ( 158 ) 〈TOP〉
  1. 戚瑋君(2009)。基隆市國中生班級同儕歸屬感之調查研究。臺灣海洋大學教育研究所碩士論文。
  2. 莊玉玲(2005)。顧客關係管理對顧客滿意度與忠誠度影響之研究-以台灣砷化鎵半導體磊晶廠為例。中原大學企業管理學系碩士論文。
  3. 戴久永(2000)。從顧客滿意到顧客忠誠,中華民國品質學會第36 屆年會暨第6屆全國品質管理研討會論文集,頁39~44。
  4. 蘇文斌(2010)。便利性、關係慣性、滿意度與顧客忠誠度關係之研究-台灣汽車保險市場實證。風險 管 理 學 報。第 12 卷 第 2 期。頁185-210。
  5. Alderfer, C. (1969). An empirical test of a new theory of human needs. Organization Behavior and Human Performance, 4, 142-175.
Times Cited (1) 〈TOP〉
  1. 高立學(Li-Shiue Gau);許書瑜(Shu-Yu Hsu);林秉佑(Ping-Yu Lin)(2013)。整合結構方程模型和非對稱性分析-以自助餐顧客忠誠的品質滿意模型為例。休閒產業管理學刊。6(2)。73-101。 
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