媒體類休閒活動對幸福感之影響－臺灣與日本跨國比較

The Effect of Media-Based Leisure Activities on Happiness-A Comparison of Taiwan and Japan

黃秋蓮(Chiou-Lien Huang) ； 王俊豪(Jiun-Hao Wang)

《運動休閒管理學報》 11卷2期 (2014/06) Pp. 1-18

https://doi.org/10.6214/JSRM.1102.001

摘要

本研究旨在探討影響臺灣與日本國民幸福感之相關因素，除社會人口變項、自覺健康狀態等控制變數外，特別關注媒體類休閒活動與幸福感的關聯性。本研究使用2007年國際社會調查資料進行跨國比較，臺灣與日本的有效樣本分別為2,122和1,075位，並採用卡方檢定與羅吉迴歸分析關聯性和影響效果。實證結果顯示臺灣國民幸福感高於日本，同時兩國在不同媒體類休閒活動參與頻率與幸福感間，有顯著的差異。另外，相較低頻率組，高中頻率收看電視／DVD／錄影帶、高頻率聽音樂和中頻率使用電腦／網路者，較可能感受到幸福感。整體而言，「看電視／DVD／錄影帶」、「使用電腦／網路」兩媒體休閒活動為兩國國民幸福感的重要來源，且在中頻率的參與下，有助於提升整體生活的幸福感。

關鍵字

幸福感 ； 自評健康 ； 看電視 ； 網路使用 ； 休閒參與

並列摘要

Leisure participation is regarded as important source of subjective well-being. However, the role and contribution of media-based leisure activities in promotion well-being is inconclusive. The purpose of study was to examine the association between media-base leisure activities and subjective well-being when controlling for both individual and national variables. Data source of Taiwan (n=2,122) and Japan (n=1,075) was ISSP 2007 survey dataset. The results of chi-test shown that media-base leisure activities were significantly associated with well-being and the happy samples more than the unhappy samples in all participation groups. In addition, logistic regression analysis found medium participating in watching TV/DVD/video and using internet/PC, high participating in watching TV/DVD/video and listening music that were significantly positive effect happiness, when we control for socio-demographic, self-reported health status and country variables. This study concludes that both medium participating in watching TV/DVD/video and using internet/PC will contribute to increase well-being in whole life and become the important subject well-being resource in Taiwan and Japan.

並列關鍵字

Happiness ； Self-reported Health ； Watching TV ； Internet Usage ； Leisure Participation

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