Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ) 。



Data Source: Academic Citation Index (ACI)
As Taiwan's largest Citation Index, we currently have on record all Humanities, and Sociology journals that were published in Taiwan. The number of periodicals that are published on a regular basis total around 400 different types. If periodicals that were added to the collection but then halted are counted as well, the number of periodicals total over 500 types. Every year we announce the recorded periodicals' impact factor, etc. to the public, and allow scholars utilize our materials to carry out academic research for free.

Impact Factor: The statistic indicating the average number of times a journal's articles published in the past two years have been cited in the counting year.
Formula: (Number of cites in counting year to articles published in the span of two years ) ÷ (Number of articles published in the span of two years)
Example: The impact factor in 2010 (determined in 2011)
In 2009, Journal A published 15 articles, and these 15 articles were cited 20 times in 2010.
In 2008, Journal A published 16 articles, and these 16 articles were cited 30 times in 2010.
→ →2010's Impact Factor = (20+30) ÷ (15+16) = 1.61 =(20+30)÷(15+16)≒1.61


What is "Preprint"?

In order to provide readers the forefront academic information, after articles are accepted to publish in the journal, we publish them in network before they're printed. Those "on-line first articles" are called the "preprint articles". The preprint articles do not have volume No., page No., publication date, but can be identified by the DOI number. 「 http://dx.doi.org/ 」 Link to the latest version of the article.

How to cite Preprint Articles?

Please use the online publication date and the DOI number of the preprint article to cite the literature.

Cited example (may vary with different formats you cited):

Author name. Article name. Journal name. YYYY/MM/DD online publish in advance.

doi:DOI Number

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Reference ( 30 ) 〈TOP〉
  1. 耿慶瑞、劉凱銘、黃增隆(2006)。互動廣告對經驗產品屬性轉換之研究。電子商務學報,8,101-128。
  2. 林睿康(2009年3月3日)。〈網路成廣告託播新寵兒!資策會:互動多、消費多、消費者印象深〉。上網日期:2009年8月20日,取自「NOWnews今日新聞網」http://www.nownews.com/2009/03/03/339-2416559.htm
  3. 動腦雜誌(Brain)(2009)。〈(調查報告)相機品牌好口碑:從網路做起?〉。上網日期:2010年3月15日,取自http://www.brain.com.tw/News/NewsContent.aspx?ID=13320
  4. Bauer, C. R.,Shankaran, S.,Bada, H. S.,Lester, B.,Wright, L. L.,Krause-Steinrauf, H.(2002).The maternal lifestyle study: Drug exposure during pregnancy and short-term maternal outcomes.American Journal of Obstetrics and Gynecology,186,487-495.
  5. Bearden, W. O.,Lichtenstein, D. R.,Teel, J. E.(1984).Comparison price, coupon, and brand effects on consumer reactions to retail newspaper advertisements.Journal of Retailing,60,11-34.
Times Cited ( 9 ) 〈TOP〉
  1. 謝念恬(2012)。消費者體驗旅程之探究-以韓國少女時代偶像團體為例。淡江大學國際商學碩士在職專班學位論文。2012。1-122。 
  2. 葉昱麟(2011)。對企業不同品牌經營模式的品牌認知之消費者信念-以高科技電腦產業為例。成功大學資訊管理研究所學位論文。2011。1-143。 
  3. 李卉芹(2012)。虛擬體驗對冒險遊憩活動場域旅遊意圖之影響─以體感遊戲為例。高雄餐旅大學旅遊管理研究所學位論文。2012。1-133。 
  4. 王韻涵(2018)。擴增實境應用於互動行銷之廣告效果與使用者經驗研究-以西式甜點菜單設計為例。國立臺北教育大學數位科技設計學系(含玩具與遊戲設計碩士班)學位論文。2018。1-102。 
  5. 翁家鐸(2011)。環物攝影應用於線上立體商品展示之研究。國立臺北教育大學文化創意產業經營學系學位論文。2011。1-95。 
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