社群網站數位學習系統之建置評估

Evaluation on the Establishment of E-learning in Community Website

賴彥廷 ； 王明庸 ； 藍天雄

《管理資訊計算》 1卷1期 (2012/12) Pp. 93-103

摘要

目前社群網站蓬勃發展，若將數位學習系統建置於其上，可得到推廣於社會大眾的效益。為此建立之評估架構結合層級分析法及資料包絡分析法，以文獻探討方式建立層級分析架構，對使用者進行問卷調查，用層級分析法求得因素權重。選出權重高於平均值之重要因素，再以李克特五點量表問卷，對建置端技術專家進行問卷調查，用資料包絡分析法求得做為建置評估結果的最佳社群網站。使用者問卷從15項因素選出使用紀錄完整度、重視社群成員的意見或創作內容、網路管理者的援助、易懂的網站功能表、系統容易操作使用及社群網站形象等六項重要因素，專家問卷以這些重要因素做評比，選出臉書為最後建置評估結果，因其使用紀錄完整度明顯比其它社群網站好。研究流程結合使用者及專家的意見，有助於推廣數位學習系統。

關鍵字

數位學習 ； 社群網站 ； 策略研究 ； 層級分析法 ； 資料包絡分析法

並列摘要

The community websites are very popular in recent year. If an E-learning system is established on them, it would be known and used by the public. For this concept, the analytic process combined with Analytic Hierarchy Process (AHP) and Data Envelopment Analysis (DEA). The data of hierarchy structure were built by literature reviewing. Users' perspectives were collected by AHP questionnaire. The factors whose weights over average were selected for the Likert scale questionnaire to the community website analysis. The perspectives of experts proficient in Information Engineering and Information Management were collected then analyzed by DEA approach. The user's perspectives shows that complete record of use, emphasis on user's opinions and innovative work, good administrator's support, easy functional webpage, easy system and good community website image are six important elements among overall 15 elements. The best scheme is ”Face Book” because of its complete record of use. This evaluation model is useful for E-learning popularization.

並列關鍵字

E-learning ； Community Website ； Strategy Research ； AHP ； DEA