As socialism with Chinese characteristics has entered a new era, China's economic development has also entered a new stage, that is, high‐speed development into high‐ quality development stage. Liquor is one of the important industries in economic development, and promoting the high‐quality development of liquor plays an important role in promoting regional economic growth. On the basis of clarifying the connotation of high quality development and the present situation of liquor industry development, this paper analyzes the reasons for liquor industry to turn to high quality development from three aspects: the change of people's consumption demand, liquor enterprise upgrading and industry life cycle. On this basis, from the development scale, development efficiency, industrial structure in‐depth analysis of the current situation and main problems of the high quality development of liquor industry in major provinces of China's liquor industry, discusses the path of the high quality development of liquor industry, to provide reference for the high quality development of other industries.