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  • 學位論文

桃園市國中學生含糖飲料消費及其影響因素研究

指導教授 : 葉國樑
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摘要


摘 要 本研究旨在瞭解國中生含糖飲料之消費量,並探討背景因素、含糖飲料消費知識、對含糖飲料態度及拒絕飲用含糖飲料自我效能與含糖飲料消費量間的關係。採問卷調查方式,以桃園市九十一學年度國中學生為母群體,經系統抽樣抽出三所學校再以簡單隨機抽樣抽出九班,最後以班為單位,於民國91年9-10月進行問卷調查,共得有效樣本349人。所得資料經過分析後,主要結果歸納如下: 一、 研究對象平均每人每星期喝含糖飲料1716㏄。 二、 含糖飲料消費知識與背景因素中的性別與年級有顯著正相關。女生的含糖飲料消費知識平均得分高於男生;三年級學生的含糖飲料消費知識平均得分高於一年級。 三、 含糖飲料態度與背景因素中的性別、年級及社經地位有顯著關係。女生對含糖飲料態度平均得分高於男生;二年級的對含糖飲料態度平均得分高於一年級;來自高社經地位家庭的學生對含糖飲料態度優於低社經及中社經地位學生。 四、 拒絕飲用含糖飲料自我效能與背景因素中的性別與年級及每週零用錢有顯著相關。女生拒絕飲用含糖飲料自我效能平均得分高於男生;二年級的拒絕飲用含糖飲料自我效能得分高於一年級;每週零用錢0元者拒絕飲用含糖飲料自我效能高於101-500元、500-1000元及1001元者,顯示每週零用錢越少者,則較有把握不喝含糖飲料。 五、 含糖飲料消費量與背景因素中的性別與每週零用錢有顯著關係。男生含糖飲料消費量平均得分大於女生;每週零用錢101-500元者含糖飲料消費量大於0元及1-100元者。 六、 含糖飲料消費知識與含糖飲料消費量並無相關;拒絕飲用含糖飲料自我效能及對含糖飲料態度與含糖飲料消費量呈現負相關。 七、 含糖飲料消費量受到性別、每週零用錢、對含糖飲料態度、拒絕飲用含糖飲料自我效能等四項變項的影響達16%,其中以拒絕飲用含糖飲料自我效能最具影響力。 根據以上結果,在教育方面,建議教學內容除知識的傳授外,仍需注重學生態度的培養及提昇學生之自我效能及配合學校加強宣導喝白開水等活動。在家庭方面,建議父母可教導孩子對於零用錢的分配做良好的管理及盡量不購買含糖飲料回家。

並列摘要


Abstract The purpose of this study was to investigate the sugar-sweetened beverage intake of the junior high school students and to examine the relationships among knowledge, attitude, self-efficacy and beverage intake of sugar-sweetened drinks. By using a stratified random sampling method, 349 students were selected to participate in this research. A questionnaire, developed by the authors, was used to collect data during Sept. and Oct. in 2002. T-test, one-way ANOVA, Pearson product-moment correlation and multiple regression were applied to analyze the data. The main findings of the study were as follows: 1. The average beverage intake was 1716ml per week. 2. There is significance relation between the knowledge of sugar-sweetened drink and gender, and grades. In the knowledge of sugar-sweetened drink, female’s average score is better than male’s. 3. There is significance relation between the attitude of sugar-sweetened drink and gender, grades, and social economic status. In the attitude of sugar-sweetened drink, female is more positive than male. So is the higher social economic status subject. 4. One who has less pocket money doesn’t often drink sugar-sweetened beverage. 5. There is significance relation between the intake of sugar-sweetened drink and gender, and pocket money per week. 6. There is no correlation between the knowledge of sugar-sweetened and consumption. There is negative correlation between self-efficacy, and attitude of sugar-sweetened and intake of the sugar-sweetened beverage. 7. The variance of beverage intakes is effected by sex, spending money, the attitude, and self-efficacy was up to 16%. The most important predicator was self-efficacy. Key word: junior high school students, knowledge of sugar-sweetened, attitude of sugar-sweetened, self-efficacy of refusing sugar-sweetened, and sugar-sweetened beverage intake.

並列關鍵字

無資料

參考文獻


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被引用紀錄


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朱淑樺(2009)。探討影響青少年購買飲料從眾行為之研究:以高高屏高中職生為例〔碩士論文,國立高雄餐旅大學〕。華藝線上圖書館。https://doi.org/10.6825/NKUHT.2009.00020
馮麗蓉(2009)。青少年茶類飲料消費行為研究:以高雄巿國中生為例〔碩士論文,國立高雄餐旅大學〕。華藝線上圖書館。https://doi.org/10.6825/NKUHT.2009.00011
吳鈞鵬(2013)。含糖飲料品牌知名度、品牌形象對品牌忠誠度影響之研究-以屏東縣國中生為例〔碩士論文,國立屏東科技大學〕。華藝線上圖書館。https://doi.org/10.6346/NPUST.2013.00247
洪萩婷(2014)。學生飲用含糖飲料行為及其相關因素研究-以高雄市某國中為例〔碩士論文,義守大學〕。華藝線上圖書館。https://doi.org/10.6343/ISU.2014.00379

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