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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
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Reference ( 104 ) 〈TOP〉
  1. 5.李驥(2002)。行動加值服務業者進軍大陸市場策略分析,以訊通國際YesMobile發展策略為例。元智大學資訊傳播學系研究所碩士論文。桃園市。
  2. 9.林芸妃(2011)。資料採礦應用於網上社群使用行為與購物行為探勘之研究。淡江大學管理科學研究所碩士班碩士論文。新北市。
  3. 10.吳緯閔(2008)。網際網路服務推薦系統。國立中央大學資訊工程研究所。桃園縣。
  4. 11.吳國樑(2012)。資料採礦於臉書商業模式探勘之研究。淡江大學管理科學研究所碩士班碩士論文。新北市。
  5. 16.許哲維(2012)。資料採礦於便利商店推薦機制之研究。淡江大學管理科學研究所碩士班碩士論文。新北市。
Times Cited (6) 〈TOP〉
  1. 洪意凡(2015)。資料探勘於寵物飼主關係管理與寵物食品推薦機制之研究。淡江大學管理科學學系企業經營碩士在職專班學位論文。2015。1-95。 
  2. 吳書緯(2015)。資料探勘於網路互動式科技整合性行銷之研究。淡江大學管理科學學系碩士班學位論文。2015。1-127。 
  3. 楊志勇(2015)。資料探勘應用於LINE商業模式與推薦機制之研究。淡江大學管理科學學系碩士班學位論文。2015。1-112。 
  4. 陳俐靜(2016)。雲端運算於健康管理推薦機制之研究。淡江大學管理科學學系企業經營碩士在職專班學位論文。2016。1-124。
  5. 林庭宏(2016)。資料探勘於西餐廳經營模式發展之研究。淡江大學管理科學學系碩士班學位論文。2016。1-119。
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