Search & Read at all times.
Your portable library is online!,Hello!
Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 121 ) 〈TOP〉
  1. 4.方世榮、周雅燕(民86),行銷通路網路運作之成功關鍵因素的探討,亞太管理評論第二
  2. 月,工業技術研究院機械所。
  3. 18.林國烜(民90),企業創新策略,核心競爭力類型及其配適對經營績效影響之研究-以
  4. 20.耿慶武(民90),中國區域經濟發展,聯經出版事業公司 。
  5. 28.黃嘉文(民90),產業群聚與供應鏈類型對經營績效影響之研究-以兩岸台商投資生態觀
Times Cited (34) 〈TOP〉
  1. 何佳容(2014)。半導體通路商經營策略之研究- 以A公司在台灣市場為例。淡江大學國際商學碩士在職專班學位論文。2014。1-74。 
  2. 黃介辰(2008)。臺灣電信業通路控制之研究。淡江大學管理科學研究所企業經營碩士在職專班學位論文。2008。1-75。 
  3. 王慧倢(2011)。報童模式下零售業分批提領之促銷所引發之總期望利潤變動。交通大學交通運輸研究所學位論文。2011。1-58。 
  4. 鄭鎧鏑(2010)。通路型態、品牌權益、通路權力與通路績效之研究-以體育用品產業為例。交通大學經營管理研究所學位論文。2010。1-80。 
  5. 黃維揚(2007)。行銷通路特性、通路策略運用與通路績效關係之研究-彩妝業實證。臺北科技大學工業工程與管理系碩士班學位論文。2007。1-107。 
Altmetrics 〈TOP〉
E-mail :
When an article is available to download, a notice will be sent to your mailbox address.
E-mail :