台灣大學生自發性裝飾行為之分析研究

A Study on Spontaneous Decoration Behavior of Taiwanese College Students

鍾政岳(Cheng-Yueh Chung)

指導教授 ： 郭禎祥

國立臺灣師範大學/藝術學院/美術學系/博士(2011年)

摘要

本研究以「台灣大學生自發性裝飾行為之分析研究」為方向，視覺文化為研究基礎，進行大學生在「視覺文化訊息來源」、「選擇與偏好」、「認知與理解」在實際裝飾行為的裝飾品、形式、風格之次數與廣度的交叉比對與分析，研究工具使用問卷調查、照片收集，研究法則運用了敘述性統計量化分析、質性訪談、內容分析法等進行探究。
研究問題是要探究大學生對視覺文化相關的認知與自發性裝飾行為的相互關係，研究主要結果為：
一、大學生對視覺文化訊息來源之探究：
（一）受到「動漫、電影電視媒體」之影響效應，不如「個人喜好」來得顯著；在受「日韓」、「歐美」與「台港澳」的流行文化影響因素上，均不顯著。
（二）大學生在訊息接收上個人喜好明顯，且男女不同。
二、學生對裝飾品之選擇與偏好之探究：
（一）大學生在選擇裝飾品時，外觀之造型與風格為首要影響的條件，仍需與自身的審美品味相投合。
（二）大學生的自發性行為，其審美基礎受自我喜好與學校美術教育影響，尤其女性更顯著。
三、大學生對自發性裝飾行為與視覺文化之認知與理解之探究：
（一）大學生對於視覺文化認知的部分並不顯著，對於說出物品背後的脈絡與意義沒有顯著的狀況。
（二）大學生對自發性裝飾行為可以營造空間氣氛，表現出我的審美品味或對生活品質的追求認同度高。
（三）大學生對自發性裝飾行為可以表現自我特質，裝飾品代表了某一部份的自己認同度高。
四、以綜合分析而言：
（一）雖然男女性對視覺文化整體認知呈現一致，但在裝飾行為上，不論在次數、形式、風格等，女性的都比男性要來的顯著。
（二）根據質的探究，個人意義或情感層次，在大學生對於自發性裝飾行為與裝飾品上明顯重要。
以上結論，提供藝術教育工作者，成為對大學生與視覺文化藝術教育策略擬定之參考，以建構出適合大學生學習之視覺文化藝術教育課程，協助大學生對裝飾物品之情感與意義層面的脈絡關係，協助引導大學生對視覺文化與裝飾品背後脈絡之探究學習。

關鍵字

藝術教育 ； 視覺文化 ； 自發性 ； 裝飾行為 ； 視覺文化藝術教育 ； 大學生

並列摘要

This research regards to “A Study on Spontaneous Decoration Behavior of Taiwanese College Students”. Using the visual culture studies as the foundation, carry on college students in “the visual cultural information source”, “choose and druthers”, “cognition and understanding” to do with analyzing in actual decoration behavior by form, number of times, and the scope of style compared with the crossing directions. The study tools are questionnaire investigation and the collected photos mainly. The methodology uses narrating statistics, quantitative analysis, quantitative interview, content analysis approach, etc. to probe into this research.
It is to probe into cognition and interaction of the spontaneous decoration behavior that college students are correlated with visual culture, and the study results are as the followings:
First, probing into to visual cultural information source of college students:
(1) Receive the influence effects of “cartoon, films and televisions media”, are not coming apparently as “personal taste”; In receiving the pop culture influence actors of “Japan and Korea” ; “ America and Europe” and “Taiwan, Hongkong and Macao”, are not apparent.
(2) It is obvious that college students are to be fond of receiving messages personally, and male and female are different.
The second, Probing into to the choice and druthers:
(1) College students, while choosing the decorations, the style and the form of the appearance is the mainly influence, and it need to agree with one's own aesthetic taste.
(2) The spontaneous decoration behavior of college students, the aesthetic foundation is strongly influenced by one-self’s art education experience in schools, female apparent especially than male.
Third, college student's cognition of spontaneity decoration behavior and visual culture understandings are as the followings:
(1) The cognition of visual culture among the college students is not apparent, and knowing the context and the meanings of the decorations are not apparent.
(2) College students considered that to build the space atmosphere by the spontaneous decoration behavior, combines with demonstrated one’s own aesthetic taste or pursuit to the quality of the life are approved degree high.
(3) College students can display the self- specialty by the spontaneous decoration behavior; the decoration has represented some oneself of part to approve degree high.
Fourth, in order to analysis synthetically:
(1) Though male and female present unanimity to the whole cognition of the understandings of the vision culture, on the decoration behavior, no matter in number of times, form, style, etc., it is apparent that female will come than male.
(2) A cording to the qualitative research, personal meaning or emotion level is being obviously important to spontaneous decoration behavior among college student.
The above-mentioned conclusions are offering to art educators. To became and drafted reference to college students and educational tactics of visual culture and art education .In order to build and construct out educational course of visual culture and arts which suits college student's study, help college students to understand the relations between decorations, the emotion of articles and the thought of the meaning aspect. Guide college students knowing more behind decoration behavior, and visual culture contexts.

並列關鍵字

art education ； visual cultural ； spontaneous ； decoration Behavior ； visual cultural visual cultural ； college students

參考文獻

徐珮苓（2009）。以感性解析產品裝飾誘目性與心理感受之研究。未出版碩士論文。國立成功大學工業設計學系。

郭禎祥（1995）。多元文化藝術教育之教學媒體研究與設計成果報告。國立彰化師範大學美術系。

陳瓊花（2001）。從美術教育的觀點探討課程統整設計之模式與案例。視覺藝術，4，97-126。

趙惠玲（2004）。後現代藝術教育思潮：視覺文化藝術教育。台灣教育，628，14－22。

趙惠玲（2005）。視覺文化與藝術教育。台北：師大書院。