本研究探討不同人口統計變項之臺中市地方居民在參與樂齡活動之活動涉入、地方依附、活動滿意度與再參與意願之差異情形,並了解其對於參與樂齡活動之活動涉入、地方依附、活動滿意度與再參與意願之關係。以臺中市地方居民為研究對象。本研究採取立意抽樣方式,共計發放300份問卷,回收300份,扣除填答不完全者等無效問卷10份,有效問卷共計290份,有效回收率為96.7 %。統計分析方式包含描述性統計分析、驗證性因素分析、獨立樣本t檢定、單因子變異數分析及結構方程模式,研究結果如下:(一)地方居民的年齡,在活動涉入、地方依附、活動滿意度與再參與意願上具有顯著差異;(二)活動涉入與地方依附直接影響活動滿意度R2為87.5%;(三)地方依附直接影響再參與意願,R2分別為81.3%;(四)活動涉入與地方依附正向影響活動滿意度,且會透過活動滿意度間接影響再參與意願。
The study focused on the relationship among activity involvement, place attachment, satisfaction and re-participation intention of local residents. Researcher sent out 300 questionnaires and 300 questionnaires were collected, therefore 10 questionnaires invalid which respondent’s incomplete. There were 290 valid questionnaires and valid response rate of 96.7 %. The statistical analysis methods in this study were independent samples descriptive statistics, confirmatory factor analysis, t-test, one-way analysis of variance and structure equation model. The results were as follows: 1. In activity involvement, place attachment, satisfaction and re-participation intention, the residents show significant differences in their age. 2. Activity involvement and place attachment, positive affectivity and have significant positive effects R2 is 87.5%. 3. Place attachment positive affectivity and have significant positive effects R2 is 81.3%. 4. Activity involvement and place attachment through the mediating effects of positive satisfaction influences re-participation intention, R2 is 13.0 %.