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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

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Reference ( 27 ) 〈TOP〉
  1. Kurt, Matzler, & Hinterhuber, H. Hans. (1998). How to make product development projects more successful by intergrating Kano’s model of customer satisfaction into quality function development. Technovation Vol.18,No.1, 頁 25-38.
  2. Schvaneveldt, J. Shane;EnkawaTakao, & Masami Miyakawa. (1991). Consumer Evaluation Perspectives of Service Quality: Evaluation Factors and Two-Way Model of Quality. Total Quality Management, Vol.2, 頁 149-161.
  3. 陳燕秋. (2001). 台灣現今華語文教材的評估與展望. 台北: 台師大碩士論文.
  4. 詹秀嫻. (2002). 華語文教材發展研究-以系列式教材為例. 台師大碩士論文.
  5. 參考文獻
Times Cited (2) 〈TOP〉
  1. 張國洲(2012)。Kano魅力品質模式用於T銀行之信用卡關鍵特性之研究。淡江大學管理科學學系企業經營碩士在職專班學位論文。2012。1-194。 
  2. 畢威寧(Wei-Ning Pi);劉若緹(Jo-Ti Liu)(2013)。整合Kano模式和品質機能展開、層級分析法於華語正音教科書編製策略之研究。品質學報。20(1)。39-61。 
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