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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
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Reference ( 59 ) 〈TOP〉
  1. 周倩漪(2008年7月)。〈物價連三漲,票房倒!倒?倒…表演藝術市場低迷,問題在哪裡?〉,《表演藝術雜誌》,187:32-37。
  2. 林依樺(2003)。《台灣表演藝術團體之整合行銷溝通探討》。臺灣大學商學研究所碩士論文。
  3. 南方朔(2002)。〈從兩廳院十五週年與表演藝術十周年談起-浴火之後,如何重生?〉。《表演藝術雜誌》,118,5-8。
  4. 高登第譯(2002)。《科特勒:新世紀行銷宣言》。台北市 : 天下遠見。(原書Philip Kotler&Dipak C.Jain&Suvit Maesincee[2002]. Marketing moves: A new approach to profits,growth, and renewal.)
  5. 張譽騰譯(2001)。《世紀曙光:非營利事業管理》。台北:五觀。(原書James P. Gelatt. Managing nonprofit organizations in the 21st century.)
Times Cited (7) 〈TOP〉
  1. 彭正宇(2013)。以「魅登峰劇團」論臺灣當代老人劇場之永續經營。元智大學藝術與設計學系-藝術管理碩士班學位論文。2013。1-130。 
  2. 林質安(2014)。臺灣現代劇團經營Facebook粉絲專頁之公關溝通策略應用分析。臺北藝術大學藝術行政與管理研究所學位論文。2014。1-129。 
  3. 葉芃(2016)。藝文展演活動APP好用性設計原則研究。臺灣大學圖書資訊學研究所學位論文。2016。1-228。 
  4. 林易璇(2010)。表演藝術組織之經營模式-以太陽劇團、屏風表演班、紙風車劇團、相聲瓦舍為例。政治大學科技管理研究所學位論文。2010。1-155。
  5. 許淑萍(2012)。表演藝術團體僕人領導行為、工作滿意及組織承諾相關之研究。臺灣師範大學公民教育與活動領導學系學位論文。2012。1-161。
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