中小企業跨足OEM汽車零件供應鏈

張巍嚴

doi:10.6842/NCTU.2009.00868

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中小企業跨足OEM汽車零件供應鏈

A study of the entry barriers for a small-sized enterprises being in the OEM auto parts supply chain

張巍嚴 , Masters　　Advisor：王文杰　　

繁體中文 DOI： 10.6842/NCTU.2009.00868

TIER 1供應商；國際供應鏈；多班制生產；綠色車用零件材料；物流成本；汽車零件設計標準化； ISO/TS16949 ； EDI ； SPC ； AUTO PARTS ； PPAP

Abstract │ Reference (45) │ Times Cited (4) │ Altmetrics

Abstract 〈TOP〉

Parallel Abstract 〈TOP〉

The auto and auto parts industry are constructed by a multi-tier supplier chain system. Car makers outsource those system components from their tier 1 suppliers. Then the 1st tier suppliers buy parts from their 2nd and 3rd subcontractors. The global auto parts markets are divided into two main categories, the OEM parts for car makers and the parts for after sell service. The sales channels include OEM（Original Equipment Manufacturing）、ODM（Original Design Manufacturing）、OES（Original Equipment Service）、AM（After Market）and so on. Those OES,OEM,ODM serve for companies like Toyota, GM, Ford.

Generally speaking, the automobile manufacturers are viewed as leaders in industries. In the near future, no matter how those car makers integrate, or merge together, it will not change the reality of  that we are talking about huge quantity demand. The seventy millions of annual production, plus hundreds millions used cars, guarantee the scale of the industry. However, this huge number relates to huge investment, precise management and continuous improvement. To Taiwan’s small-sized enterprises, there comes a high entry barrier. Although this barrier protects the existed supplier easily, it will limit the chance for small manufacturers to get involved in such a market.

In this study, the author asks the following four questions：
1.Why do the entry barriers of OEM auto part supply chain appear?

2.What are the advantages and disadvantages for small manufacturers in Taiwan to overcome these entry barriers?
3.What will be the best solutions for small manufacturers in Taiwan to overcome these barriers?
4.What are the best strategies for both manufacturers and Taiwanese government to enter the auto parts supply chain?

In order to answer questions described above, this sturdy is going to do data mining from Periodicals, collects questionnaires from buyers, and researches data from car makers and local scholars. The study will compare those data and analysis the results, so to find possible answers to those four questions. Finally, the study will also try to locate a good strategy to deal with these entry barriers and suggest the related parties a possible industry’s solution.

Reference ( 45 ) 〈TOP〉

3.林雯琦，民94，「從全球汽車產業供應鏈探討台灣OEM汽車零組件產業中國市場進入策略與國際化契機」，台灣大學國際企業學研究所碩士論文。
連結：
8.王子豪，民92，「台灣汽車零件業經營策略規劃之研究」，台中健康暨管理學院經營管理研究所碩士論文。
連結：
12.葉忠、歐陽國舜，民91，「供應鏈之供應商評估與選擇」，品質管制月刊，第38卷，第12期，pp.35-40。
連結：
15.戴良州，民94「整合全面品質管理與六標準差之品質績效評估研究-以汽車零組件產業為例」，成功大學工程管理碩士在職專班碩士論文。
連結：
16.林公孚，民93，「外包實務運作中的一些課題」，品質管制月刊，第40卷，第7期，pp.40-45。
連結：

Times Cited (4) 〈TOP〉

Altmetrics

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