Search & Read at all times.
Your portable library is online!,Hello!
Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" : " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters


DOI stands for Digital Object Identifier ( D igital O bject I dentifier ) ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「」 「 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI ) 。

Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 75 ) 〈TOP〉
  1. 3. 江義平(1997)。教學服務品質衡量模式建構及分析之研究。國立台北大學籌備處(未出版)。
  2. 18. 陳啟光、蔡政和、李元墩(2000)。高等教育行政服務品質衡量之研究。長榮學報,第4 卷,第1 期,第 15-32頁。
  3. 25. 蔡政和(1998) 。高等教育行政服務品質衡量模式之建構─以元智大學為例。元智大學工業工程研究所未出版碩士論文。
  4. 1. Ackerman, T. P., Liou, K. N., Valero, F. P. J., and Pfister, L. (1988), Heating rates in tropical anvils, J. Atmos. Sci, 45, 1606-1623.
  5. 2. American marketing association (1960), Marketing Definitions, A Glossary of Marketing Association, Chicago: American Marketing.
Times Cited (13) 〈TOP〉
  1. 許秀菁(2013)。CFP®理財規劃顧問服務評價之研究。元智大學管理碩士在職專班學位論文。2013。1-63。 
  2. 蔡宛貽(2011)。公司被併購前後期對服務品質差異之探討─以A壽險公司為例。朝陽科技大學保險金融管理系學位論文。2011。1-70。
  3. 廖重凱(2011)。廣播電台經營績效評估之探討-以B聯播網為例。朝陽科技大學財務金融系學位論文。2011。1-90。
  4. 張耀升(2012)。民宿業服務品質績效之研究-以L民宿為例。朝陽科技大學財務金融系學位論文。2012。1-79。
  5. 吳淑鈴(2012)。投資者對銀行理財績效與服務品質之研究-以T銀行為例。朝陽科技大學財務金融系學位論文。2012。1-64。
Altmetrics 〈TOP〉
E-mail :
When an article is available to download, a notice will be sent to your mailbox address.
E-mail :