山姆先生的企鵝插畫創作-應用於FACEBOOK粉絲團

Illustration based on Sam's creation of Penguins - used for Facebook Fan-Page

賴明榆(Ming-Yu Lai)

指導教授 ： 朱嘉樺

中原大學/設計學院/商業設計研究所/碩士(2015年)

https://doi.org/10.6840/CYCU.2015.00096

摘要

本創作報告講述創作者從2014年初至2014年6月前的插畫創作，創作內容，論述個人對在這期間的生活體驗、對社會現象的觀察把內心的感想透過插畫表現出來。

本創作撰寫架構章節，於第一章緒論中闡釋創作的動機背景與動機、創作目的及創作之範圍與架構。第二章以文獻探討為主，從社群網站的源起，到現今最多使用者的社群網站-FACEBOOK，探討FACEBOOK的特性與功能，以及插畫表現方法與應用在網路平台上的優勢。第三章藉由三位目前台灣FACEBOOK上熱門的插畫家作為案例，根據本創作的方向分析他們的表現方式與對事件的解讀角度。第四章創作實踐中，轉化自己的觀察與內心的對話提出創作。結論則提出對自己創作心得及未來在創作上重要的想法。

生活中有許多我們面臨的壓力，很容易使得我們改變自己對生活與人的態度。創作過程中除了希望傳達自己的想法外，更希望能夠影響觀者以樂觀或不一樣的思考情緒來面對生活與社會帶來的衝擊。思考外在環境與內在自我的交流，以及生活經驗的體悟，相同的事件，不一樣的看法，樂觀幽默的創作。

關鍵字

生活經驗、社會現象觀察、企鵝、插畫

並列摘要

This thesis is about the illustrations the author created as a record of his reflections and observations on life and society during the period of early 2014 and the time he graduated.
There are four chapters in this thesis. The introductory chapter is about the background, objectives, themes, and structure of the penguin illustrations. The second chapter is literature review on the origin of social media as well as FACEBOOK, the most popular community website, for which the author will go deep into its characteristics and functions, as well as the advantage of using the form of illustration on the socializing platform. In the third chapter, three popular Taiwanese illustrators on FACEBOOK will be discussed. These illustrators share similar themes with the author and their expressions and point of view will be analyzed respectively. The fourth chapter will be focused on art as practice, through which personal observations and inner dialogues are carried out. Finally, the author will give a summary on his art creation and thoughts about he is going to do in the future.
Living in the busy society, everyone is facing some kind of pressure, which may change how they look our life and the way they interact with other people. With his illustrations, the author hopes to convey his thoughts and further influences the readers to positively deal with the stresses in life and from the society. Additionally, he would also like to deliver a kind of optimism through his works and inspire people to think deeply about their interaction with the environment.

並列關鍵字

Illustration ； Penguin ； Social Observation ； Life Experience

參考文獻

Beamish, A. (1995). Communities on-line : community-based computer networks. (M.C.P.), Massachusetts Institute of Technology.

Boyd, D. M., & Ellison, N. B. (2007). Social Network Sites: Definition, History, and Scholarship. Journal of Computer-Mediated Communication, 13(1), 210-230.

Boyd, D. M., & Ellison, N. B. (2008). Social Network Sites: Definition, History, in Scholarship. Journal of Computer-Mediated Communication, 13(1), 4-22.

Chepurnova, V. A., Leliaertb, F., Mannc, D. G., Batesd, S. S., Lundholme, N., Rhodesf, L., Vyvermana, W. (2008). Pseudo-nitzschia pungens (Bacillariophyceae): A cosmopolitan diatom species? Harmful Algae, 7(2), 241-257.

Kerpen, D.(2011)。「讚」起來，開始拉攏顧客變粉絲(洪慧芳譯)。台北：美商麥格羅．希爾國際股份有限公司台灣分公司。